Caldera Promises

Showroom Branding

Consumers make crucial decisions about your company and the products you sell based on the appearance of your store. How you merchandise your showroom and your products goes a long way in shaping their perceptions. That’s why we offer so much to help for dealers to outfit their showrooms in a way that sets them apart from their competition.

Point-of-Purchase Material

Point of Purchase Material

These visual merchandising elements enhance the look of your showroom and help establish the credibility of the Caldera brand. They reinforce the consumer’s desire to own a spa, dramatically communicate the key advantages and benefits of Caldera products and clearly identify and describe the individual spa models.

Showroom Enhancement

Showroom Enhancement

Whether you are building out a new showroom or just making a few refinements, you’ll find almost anything you need to make your store look inviting and professional. Contents, layout design, signage, and décor are among the topics addressed in our Showroom Enhancement Program. You can even get specially negotiated national pricing on quality paint, carpet and tile for your remodeling or build-out projects.

Marketing Collateral

Poduct Literature

Featuring stunning imagery and a contemporary style, the Caldera marketing collateral tastefully delivers our powerful sales messages.

Our consumer video presents the highlights of the Caldera selling message and invites spa shoppers to "experience the Caldera difference."

Request a Dealership Opportunity Continue Tour